We had an awesome year in 2014. We released (and drank) a lot of really great beer, entered the Regional Craft Brewery category with our annual production growth, expanded our distribution, received our 6th medal at the Great American Beer Festival just in time for our 6th Anniversary, and threw some wild parties – we couldn’t have done it without you!
Here’s a look at what really happened in 2014:
By surpassing the 15,000-barrel mark in sales for the first time during 2014, Upslope reached our goal of becoming a regional craft brewery one year ahead of schedule.
In 2014, we exceeded forecasted production by brewing and selling 19,600 barrels, an increase of 66 percent over the previous year. The strong growth in 2014 was fueled by increased demand in our home market of Colorado as well as expanded distribution to Texas, Arizona and Wyoming.
Also driving sales was the introduction of a fifth Limited Release style, the Thai Style White IPA, and Upslope’s new, experimental Lee Hill Series. The series, announced in July 2014, earned high praise within the craft beer community – Volume One achieved the number one ranking in Paste Magazine’s “Best New Beers of 2014.”
So what’s up for 2015?
The recent addition of a new centrifuge, canning line, cold room and three more 120-barrel fermenters will bring brewing capacity to 35,000 barrels, allowing Upslope to expand distribution to Montana and New Mexico in the upcoming months.
“With the addition of Montana and New Mexico Upslope will now be distributed, border-to-border, throughout the Intermountain West,” says Henry Wood, Director of Sales and Marketing. “This will put the freshest beer into market areas where we love to work and play.”
Also planned for 2015 is the introduction of an additional 12 oz. Limited Release style and the continuation of the Lee Hill series.
Thank you for drinking beer with us in 2014!
We are so excited for what’s the come this year in 2015. Don’t forget to dust off those dancing shoes and save the date for our 2nd Annual Get Down Music Festival on Saturday, May 16 at our Flatiron Park brewery.
Cheers to another 6 years, ya’ll!